We make eNewsletters work harder.
And we make your life easier.
At The NewsFlash, we're committed,
dedicated, serious-alright, we're passionate-about one thing:
helping companies build effective eNewsletter programs. First, we
help create long-term customer relationships by giving you an
amazingly quick, simple way to produce and publish highly customized
eNewsletters. Then we help you maximize the value of those
relationships with a companion microsite, a comprehensive suite of
Web-based subscription management tools, and powerful back-end
eNewsletter and a Web page, too!|
NewsFlash gives you a unique, two-method approach to
eMarketing that no other email marketing company
provides. With every eNewsletter or email campaign, we
automatically create (and host) a companion Web site.
This not only
gives your responders a convenient place to go for more
information. It puts all of your tracking data in one
place-from click-through to purchase. No need to go to
IT or your Webmaster for a separate landing page, and no
need to try to mix and match tracking data from multiple
Having a web-site
with each campaign lets clients see and interact with
your message through two mediums, email and the Web.
Clients return for more news at their convenience, and
you get more information about them each time they
visit. In fact, an The NewsFlash campaign typically
receives 15%-30% more usable response information than
the standard email blast.
Don't be a stranger.
Email newsletters are an extraordinarily powerful marketing and
communications tool. They're the most cost-effective way to get
timely information to customers, prospects, partners and employees.
They keep you in regular touch with the people who are most
important to your business. They shorten your selling cycle, promote
dialog, and help you get to know your customers better. Today's
"smart" eNewsletters even customize their own content based on
That's the upside. The downside-as if
you didn't already know it-is that newsletters, "e-" or otherwise,
can be an excruciating hassle. Which, of course, is where we come
What do you have to say for
Whatever your business has to
communicate, The NewsFlash can help you deliver the right message to
the right person at the right time—quickly, reliably and
cost-effectively. Here’s how:
Complete Web-based eNewsletter
service. All the tools you need to manage the full cycle of
creating and distributing eNewsletters-formatting, content
management, distribution, interactivity, and feedback-are accessible
on thenewsflash.info through any standard Web browser. No software
to buy, install or maintain. No IT support needed.
Dynamic companion microsite.
The NewsFlash creates a companion microsite for each email
newsletter. The site content and navigation grow dynamically with
each issue, amplifying response by pulling in additional prospects
Syndicated or original content.
With The NewsFlash, it's a snap to plug in your own articles. Or you
can select "ready-to-use" content from our 100,000-article library
(and growing daily!) of leading publishers such as Inc, NewsEdge and
Cahners Business Information. We can even arrange for custom-created
content to match your editorial calendar.
eMarketing. You can improve response by dynamically
delivering personalized content based on user profiles. That means
you can evolve and segment content and editorial based on which
articles are most popular, and exactly who is reading what.
Profiles can be built from custom
subscription forms, click-through behavior and responses to
eNewsletter surveys. The profiles can also be used to form new
subscriber lists and provide advertisers with detailed analysis of a
newsletter's audience and their preferences.
Other cool tools. The
The NewsFlash service also includes viral marketing ("Refer a
Colleague") and subscription tools that can build lists for you,
distribution tools to protect the rights and privacy of your
subscribers and useful survey tools for customer feedback. All
available through a simple Web interface.
The NewsFlash is 100% committed to delivering
super-responsive customer service, available via email and phone.
We're always happy to help with any questions you may have, and do
our best to make it easy for you to get in touch with us.
Look like a million. Or a
billion, for that matter.
No matter how small, or how big, your
business is, your customers and prospects will judge you by the
quality of your communications. That's why many of the largest
corporations-including American Express, Panasonic, General
Electric, Citibank, Scudder, Hewlett-Packard and others-count on The
NewsFlash to put their best e-foot forward.
“Who is The NewsFlash, and why
should I let you into my In box?”
The NewsFlash is the industry
leader in the creation, distribution and management of branded
eNewsletters and email marketing solutions that are cost-effective
and deliver high ROI. In fact, we were a pioneer of the medium, "way
back" in 1998. We’re a financially healthy company, with solid
management and a sky-high vision for the future.
We’ve embraced the principles of
successful eMarketing—opt-in, customer-focused, personalized,
retention-oriented, private and trustworthy—and taken them several
steps further. As a result, our innovative programs have attracted
forward-thinking clients from all over the world—including Fortune
500 companies like General Electric, Panasonic and Citibank and
emerging firms in a variety of industries.
The The NewsFlash management
team has deep expertise in messaging technology, content management,
database management, email distribution, Web-based applications,
on-line publishing and email marketing. We measure our success by
how well our clients are able to use our service to create
competitive advantage, and to drive increased revenues and higher
marketing ROI. To that end, we’re constantly looking for innovative
ways to improve our products and our services.
We’ve got the back end covered,
The NewsFlash has partnered with the
leaders in high-bandwidth delivery technology to provide a scalable,
reliable and secure service for eNewsletter programs of any size and
redundant backbone and data center is in a state-of-the-art, highly
secure facility that guarantees a 99.999 percent service level.
The heart of the The
NewsFlash subscription system is a proprietary, scalable email
generation and distribution engine that dynamically assembles each
email as a unique message. Currently capable of delivering a billion
or more emails each month, this system architecture is easily
expandable to accommodate the needs of our customers. We’re ready
when you are.
Is The NewsFlash really as good
as it sounds? Try it for free, and decide.
First, go to www.thenewsflash.info. Then sign up
for the free 15-day demo, and email 100 newsletters on us. You’ll
be convinced. Of course, we’re also happy to discuss your specific
business needs. Give us a call at (866) 824-9543.