Who We Are -- What We Do |
The Leadership Team
The NewsFlash Corporation™ is a leading provider of multi-layered business
messaging eCommunications solutions.
Using our solutions companies can:
- Build and leverage the benefits of eNewsletters, ePostcards and eMail for
business communications.
- Employ sophisticated integrated analysis tools to develop highly targeted
sales leads and improve business relationships.
- Increase productivity and ROI
Our services enable your company to:
- Create and publish custom opt-in eNewsletters in hours
- Build a comprehensive subscriber database
- Send relevant content and personalize it for distribution to diverse
customer segments
- Build your brand
- Survey your subscribers in real-time
- Better understand your customers through the use of sophisticated analytics
- Send your message to thousands of subscribers anytime you wish
- Build long-lasting, profitable relationships with your customers
There's a NewsFlash Service Plan for everyone
The NewsFlash Corporation's business messaging product suite enables
businesses to develop and distribute quick and sophisticated
eMessaging and eNewsletters to many constituencies. A key advantage
of the product suite is its capability to let publishers see
subscriber clickstreams and aggregate data in real-time. In this
way, you will be better prepared to send messages that your
customers will find relevant and interesting. In addition, unlike
other communications channels, your opt-in subscribers will be able
to "talk back" by participating in real-time surveys and emails
through "billboards" associated with key eNewsletter articles.
It's all about relationships
Today, companies spend large amounts of time and money developing
"drive to Web" strategies with the goal of generating higher levels
of return visitors to their web sites in search of fresh
information. With The NewsFlash's solutions suite, you can create
powerful, professionally designed and affordable eCommunications
messaging, (enewsletters, epostcards, emails), that will increase
your web traffic, strengthen your brand and make return visitors and
interested parties a regular part of your web site audience.
Diagnostics- so you're always in- the- know
In today's hyper-competitive environment, knowledge is power. With
our product suite, you will learn to become an expert diagnostician
of your subscriber's on-line reading behaviors and be able to
pinpoint if not "predict" buying and activity patterns. This is
important because this "information feedback-loop" will help you
design, plan and launch effective campaigns for your company and
maximize your ROI.
Learn your subscribers' behavior
The NewsFlash product suite incorporates powerful analysis tools (a
link) that deliver data on subscriber/reader interactions. Both
standard and custom reports can be accessed in real-time in a
variety of formats, anytime you need them. Our reporting technology
includes a friendly browser-based interface that is easy to learn
and understand.
Click here to learn about our Analysis tools
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Leadership Team
Clyde J. Hakim, President and COO
Clyde Hakim brings over 25 years experience in technology marketing
and advertising creative development to The NewsFlash Corporation.
Previously he was Vice President of Marketing for Auspice
Corporation, a software solutions provider for the cable
communications and high-speed data industries. Earlier, Clyde served
as Vice President of Marketing for Logica North America, an
international systems integration and professional services company.
In addition, Clyde has applied his marketing experience to several
technology start-up companies including: Nu-Mega Technologies,
Thinking Machines, Naviant Technology Solutions, and Nextera
Enterprises -- several of which acquired by larger organizations. As
an avid entrepreneur, Clyde also founded and managed a regional New
England advertising and marketing company which counted several
Fortune 1000 companies as clients. His industry expertise ranges
from marketing for software development, professional services, and
telecommunications companies to healthcare, consumer, financial and
heavy manufacturing companies. Clyde has a BS degree in
Communications and a BA degree in Fine Arts from Indiana University.
Clyde Hakim can be reached at chakim@thenewsflash.info.
Greg Enz, Vice President of Sales
Greg Enz brings over 30 years of experience in telecommunications
and technology marketing and sales to The NewsFlash Corporation. As
Vice President of Sales, Greg is responsible for the company's sales
groups, overseeing client support and the management of post-sales
relationships and service. Before joining The NewsFlash, Greg was
responsible for Enterprise Sales and Business Development for
several start-up ASPs selling leading edge telecommunications
services. Previously, he was responsible for the sales of Newbridge
Networks advanced networking products to incumbent telephone
companies, such as NYNEX (now Verizon). Greg has also held numerous
Marketing and Management positions in ATT, New England Telephone and
NYNEX. He earned a B.S. in Engineering from Worcester Polytechnic
Institute. Greg Enz can be reached at genz@thenewsflash.info.
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